Since the 25th of January, around 12.000 people have visited the PORCELANOSA Grupo headquarters in order to take pleasure in seeing the latest trends regarding architecture and interior design at the 23rd Global Architecture International Exhibition. In this edition, the same as in the previous ones, the event has confirmed once again both the professional profile of the visitors and its international dimension with architects, interior designers, building professionals and journalists coming from up to 80 different countries, all of whom have been able to see the latest designs from the Group regarding both its products and materials.
By means of its elegant, avant-garde and impressive showroom, Noken has reinforced its concept as the renowned firm in bathroom equipment, standing out not only because of both the sophisticated design and high quality but also technology with regard to its products. By offering a direct way between the professional and the most up to date design regarding Noken’s bathrooms, the firm has arranged its showroom through an amazing tour of different atmospheres in an open invitation in order to able to discover the sumptuousness and elegance of its exclusive designs.
Both the nineteen century allure and nostalgia have shown the atmosphere of Chelsea in the Noken showroom, a tribute to the Belle Époque. By seeing it, visitors have been able to be seduced by the refinement of its bathroom furniture, basins, freestanding bathtubs or basin taps and floor-mounted bathtub taps. Pure Line is one of the other atmospheres to be highlighted in Noken’s showroom. Its technological taps have turned out to be one of the most remarkable innovations at the 23rd Exhibition. Both its symmetry and asymmetry have been integrated in the Pure line full bathroom, including basins, bathroom furniture in white or olive green, and mirror. Whilst on the tour of the most excellent and cosmopolitan bathroom equipment, Noken has excelled because of the representation of a relaxing spa atmosphere, done by including the most sophisticated shower heads with chromotherapy or whirltubs; also because of its unique designs in the exclusive Premium Collection.
Noken has counted on, in this twenty-third edition of PORCELANOSA Grupo Exhibition, the multimedia technology to provide both reality and relevance for its products. Its innovation also stands out in this field, including among its bathroom projects an audiovisual experience due to its video wall that, through the use of Kinect, allows you to have a cross-cutting view of both Noken’s products and its corporate image. In addition, Noken has had an interactive catalogue, as well as the NK Projects application, providing both a comprehensive and complete view for each and every one of the products from the bathroom equipment firm.