The 26th PORCELANOSA Grupo International Exhibition: innovation and sustainability for bathrooms in the new showroom by Noken

Category: News
Date: 21 ene 2019
  • Noken Porcelanosa Bathrooms banks on innovation and technology to make people’s everyday lives better.
  • The firm uses the WaterForest concept for the first time in its renovated showroom. We are dealing with the ECO collection which is focused on ecological awareness, from Noken.

The PORCELANOSA Grupo will hold the 26th edition of its Global Architecture and Interior Design International Exhibition from January 21st to 25th. This is a special event for Noken, since the firm will open the doors of its renovated showroom for the first time, which has been expanded by some 2000m2. More technology, more innovation and many more innovative products will be showcased in an exhibition where sustainability leads the way through the WaterForest concept.  




WaterForest: saving on resources is possible in the bathroom   

According to data from the Ecological Transition Ministry in Spain, some 73% of the water used at home comes from the bathroom. As a firm which is committed to sustainability, Noken Porcelanosa Bathrooms launches the WaterForest concept. The objective of this experience is to make savings on resources in the bathroom become a real option, through ECO products and some sustainable habits recommended for everyday use.  

The WaterForest concept origin is found in the renovated Noken showroom.  To this effect, the firm has prepared an attractive and sensory experience, through which visitors will know how much they use and how much they can save up to with the WaterForest range of products, and all this with real figures . Similarly, Noken has launched WaterForest online. By accessing the website, users will also be able to see those figures through a virtual sustainability configurator, along with a downloadable ECO products catalogue.    

WaterForest is intended for individuals and professionals alike. In the period of the sustainable ECO hotel industry, Noken offers the contract sector its ecological range for energy and water savings, and it is also very helpful for getting international certificates for sustainability, such as LEED and BREEAM. 

More technology and innovation to make people’s everyday lives better 

In this 26th edition of the International Exhibition, Noken’s latest designs are focused on usability and the improvement of people’s everyday lives. We are dealing with some characteristics which excellently meet design and quality needs, in other words, values that have made the PORCELANOSA Grupo brand unique from the very beginning.  




Noken gives a more prominent role to its signature collections: Vitae by Zaha Hadid, Lounge by Simone Micheli, Mood by Luis Vidal and Rogers Stirk Harbour & Partners and Lignage by Ramón Esteve; a series which was presented at Cersaie 2018. Tono, designed by Foster+Partners, is extended with new design models, among which the new basins, mirrors and finishes for taps all stand out. The bathtub is provided with the new Care equipment. A programme which: enriches the oxygen production in water, enhances collagen production and increases serotonin levels for smoother, more unwrinkled and younger skin.  

Apart from its signature series, Noken will present the Signature Collection this year. A collection exclusively designed for Noken where designs for the Premium bathroom can be found. The Liem and Oxo series are some of those Signature Collection collections. The latter incorporates extra pieces into the worktops in Xtone, such as the new taps and the thermostatic shower column.





As far as the shower is concerned, Noken also enhances its Wellness Sensations range this year. New shower heads can be found in the new product catalogue, along with the new Touch&Feel shower system, which is more intuitive and functional. Pleasure with just a little touch.  

The new showroom by Noken: an advanced service intended for professionals

Noken Porcelanosa Bathrooms brings the first stage of its expansion work to an end with the opening of its new showroom for the 26th International Exhibition. 2000m2 of extra exhibition area which makes it possible to provide a full and advanced service for professionals, through different atmospheres and technical areas. The second stage of the work will get underway in January 2020, which consists of finishing off the office expansion, which will result in enhancing R&D departments and the Customer Service.




Visit the Noken showroom at the 26th International Exhibition, from January 21st to 25th, 2019.

 news catalog.